{"id":3125,"date":"2026-09-28T13:58:48","date_gmt":"2026-09-28T11:58:48","guid":{"rendered":"https:\/\/pans.krosno.pl\/sjo\/?p=3125"},"modified":"2026-09-28T13:58:49","modified_gmt":"2026-09-28T11:58:49","slug":"na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych","status":"publish","type":"post","link":"https:\/\/pans.krosno.pl\/sjo\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\/","title":{"rendered":"Na dobry pocz\u0105tek roku akademickiego \u2013 kolejne wydawnicze newsy ze Studium J\u0119zyk\u00f3w Obcych!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Z przyjemno\u015bci\u0105 informujemy, \u017ce <strong>mgr Joanna Krochmal<\/strong> jest autork\u0105 artyku\u0142u naukowego pt. <strong>\u201eGeneracja Z \u2013 skuteczne kampanie reklamowe dla cyfrowych tubylc\u00f3w\u201d<\/strong>, opublikowanego w monografii <em>Wsp\u00f3\u0142czesne wyzwania marketingu. Cz\u0119\u015b\u0107 2<\/em> pod redakcj\u0105 naukow\u0105 <strong>dr Ma\u0142gorzaty G\u00f3rki<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Publikacja, b\u0119d\u0105ca efektem wieloletniej wsp\u00f3\u0142pracy naszej lektorki z Zak\u0142adem Marketingu Internetowego PANS w Kro\u015bnie, wpisuje si\u0119 w obszar jej zainteresowa\u0144 naukowych i dydaktycznych, \u0142\u0105cz\u0105c tematyk\u0119 <strong>marketingu, wsp\u00f3\u0142czesnego biznesu oraz j\u0119zyka angielskiego specjalistycznego<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jak podkre\u015blaj\u0105 recenzenci, praca dostarcza praktycznych rekomendacji dla marketer\u00f3w pokazuj\u0105c, jak z sukcesem projektowa\u0107 kampanie reklamowe skierowane do pokolenia Z, kt\u00f3rego znaczenie ekonomiczne niezmiennie ro\u015bnie wraz z ich finansow\u0105 niezale\u017cno\u015bci\u0105 i wp\u0142ywem na decyzje konsumenckie w r\u00f3\u017cnych sektorach rynku.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Serdecznie gratulujemy mgr Joannie Krochmal publikacji i cieszymy si\u0119, \u017ce dzia\u0142alno\u015b\u0107 naszych lektor\u00f3w obejmuje nie tylko prac\u0119 dydaktyczn\u0105, ale r\u00f3wnie\u017c rozw\u00f3j naukowy oraz podejmowanie w\u0142asnych inicjatyw badawczych. Takie aktywno\u015bci s\u0105 wa\u017cn\u0105 cz\u0119\u015bci\u0105 dzia\u0142alno\u015bci Studium J\u0119zyk\u00f3w Obcych i jego kadry.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/pans.krosno.pl\/akjo\/wp-content\/uploads\/sites\/40\/2026\/09\/ef29b820-c1bb-42fb-8ec6-2311ea8b49aa-768x1024-1.jpg\" alt=\"\" class=\"wp-image-5491\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Z przyjemno\u015bci\u0105 informujemy, \u017ce mgr Joanna Krochmal jest autork\u0105 artyku\u0142u naukowego pt. \u201eGeneracja Z \u2013 skuteczne kampanie reklamowe dla cyfrowych tubylc\u00f3w\u201d, opublikowanego w monografii Wsp\u00f3\u0142czesne wyzwania marketingu. Cz\u0119\u015b\u0107 2 pod redakcj\u0105 naukow\u0105 dr Ma\u0142gorzaty G\u00f3rki. Publikacja, b\u0119d\u0105ca efektem wieloletniej wsp\u00f3\u0142pracy naszej lektorki z Zak\u0142adem Marketingu Internetowego PANS w Kro\u015bnie, wpisuje [\u2026] <\/p>\n<div class=\"clear\"><\/div>\n<p><a class=\"more_link clearfix\" href=\"https:\/\/pans.krosno.pl\/sjo\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\/\" rel=\"nofollow\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":3126,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-kategorii"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Na dobry pocz\u0105tek roku akademickiego \u2013 kolejne wydawnicze newsy ze Studium J\u0119zyk\u00f3w Obcych! - Studium J\u0119zyk\u00f3w Obcych PANS w Kro\u015bnie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pans.krosno.pl\/sjo\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Na dobry pocz\u0105tek roku akademickiego \u2013 kolejne wydawnicze newsy ze Studium J\u0119zyk\u00f3w Obcych!\" \/>\n<meta property=\"og:description\" content=\"Z przyjemno\u015bci\u0105 informujemy, \u017ce mgr Joanna Krochmal jest autork\u0105 artyku\u0142u naukowego pt. \u201eGeneracja Z \u2013 skuteczne kampanie reklamowe dla cyfrowych tubylc\u00f3w\u201d, opublikowanego w monografii Wsp\u00f3\u0142czesne wyzwania marketingu. Cz\u0119\u015b\u0107 2 pod redakcj\u0105 naukow\u0105 dr Ma\u0142gorzaty G\u00f3rki. Publikacja, b\u0119d\u0105ca efektem wieloletniej wsp\u00f3\u0142pracy naszej lektorki z Zak\u0142adem Marketingu Internetowego PANS w Kro\u015bnie, wpisuje [\u2026] Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pans.krosno.pl\/sjo\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\/\" \/>\n<meta property=\"og:site_name\" content=\"Studium J\u0119zyk\u00f3w Obcych PANS w Kro\u015bnie\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-28T11:58:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-28T11:58:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pans.krosno.pl\/sjo\/wp-content\/uploads\/sites\/25\/2026\/09\/ef29b820-c1bb-42fb-8ec6-2311ea8b49aa.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"jacekwnuk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"jacekwnuk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/\"},\"author\":{\"name\":\"jacekwnuk\",\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/#\\\/schema\\\/person\\\/ac67f197db6bf5cb21c2d1465cdd9c65\"},\"headline\":\"Na dobry pocz\u0105tek roku akademickiego \u2013 kolejne wydawnicze newsy ze Studium J\u0119zyk\u00f3w Obcych!\",\"datePublished\":\"2026-09-28T11:58:48+00:00\",\"dateModified\":\"2026-09-28T11:58:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/\"},\"wordCount\":193,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/wp-content\\\/uploads\\\/sites\\\/25\\\/2026\\\/09\\\/ef29b820-c1bb-42fb-8ec6-2311ea8b49aa.jpg\",\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/\",\"url\":\"https:\\\/\\\/pans.krosno.pl\\\/sjo\\\/na-dobry-poczatek-roku-akademickiego-kolejne-wydawnicze-newsy-ze-studium-jezykow-obcych\\\/\",\"name\":\"Na dobry pocz\u0105tek roku akademickiego \u2013 kolejne wydawnicze newsy ze Studium J\u0119zyk\u00f3w Obcych! 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Cz\u0119\u015b\u0107 2 pod redakcj\u0105 naukow\u0105 dr Ma\u0142gorzaty G\u00f3rki. 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